Wim Demeere started working as a personal trainer in 1994 when this profession was still rare in his native country of Belgium. His passion for teaching and helping people improve the quality of their lives has made him a much sought after trainer both at home and across the globe. Over the years he passed on his knowledge to a wide variety of clients: CEOs of global companies, world-class athletes, best-selling authors and many different clients of all ages. Regardless of their background, his objective is always to help them achieve their goals of martial skill, athletic performance and perfect health.